Blogs VS Content Sites

I suppose most people understand what a blog is. But just in case for some newbie readers, I’ll try to explain what it is. A blog is a site that contains articles after articles written one after the other. The content is not being written all in one go upfront. But it is rather being updated along the way.

A blog lists the articles in a chronology manner, being the latest, the first. MoneyClicking.net is a blog. A blog is normally supported by a system or a script. You can use Blogger.com (remote hosted), Wordpress (PHP script), Movable Type (Perl script), etc.

Anyway, back to the topic. I was on the phone with my friend, we concluded it’s better to have a blog because it’s easier to get traffic with it.

Why? Well, there are some mechanics of a blog and also the culture of blogging that makes it much easier.

For one thing — it’s easier to get incoming links. Let me tell you how.

Reason #1: Blog Ping

First of all, there’s this thing called - PING. With a blog ping, when ever you write a new article in your blog, you can set addresses to a few ping sites to tell them that you just updated your blog. When you do that, you’ll get a link back to your site. Ping sites are like Technorati.com and BlogRolling.com. News sites like MSN News, Yahoo News and MoreOver, also have ping addresses.

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Careers in Blogging

One of the problems which many bloggers face is finding the time to blog. This is especially difficult if the blogger maintains several blogs or if the blogger maintains a current events blog in which posts must be timely in order to be relevant and of interest to the readers. Writing blog posts in batches and scheduling them to publish as needed is one way to deal with managing several blogs. However, writers of blogs related to current events must take special care to budget their time wisely to ensure they are publishing topical blog posts. One way this can be accomplished is by setting aside time daily to reading current events to derive inspiration and then scheduling time after that to write and publish the blog. For example a blogger with a current events blog might choose to review the previous day’s news the first thing in the morning to ensure they are reviewing all of the relevant news from the previous day before writing the blog post.

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My Blog is Boring

"WHAT?" you say. No, I am not suggesting you steal or copy others articles. However, I am suggesting that you utilize websites that offer free web content on your particular niche. There are many free web content sites or ‘article directories’ that offer free articles for you to use on your blog or website. You are able to use these articles totally free without a problem. The only thing you are required is to give credit to the author who wrote the article. Fair enough?

So you have this really great idea to start a blog on a particular niche. And perhaps, maybe you even want to make some revenue off of AdSense, Clicksor, or other contextual advertising. Super. You’ve wrote your heart out and posted some blog content. Great! No problems there. But what do you do to keep the content fresh and insightful? Are you feeling that the content you offer on your blog just "lacks"? Is your blog boring? Maybe you can’t even pinpoint what exactly is "lacking", but you just feel it. Possibly, you just do not have the time to put forth to writing 1000 word articles every couple days. If this is you, it is time you look into using other people’s articles!

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CPA Tactics

Understand the idea

It is very important that you understand what cost-per-action means. It is paying for advertising where you only pay when the customer clicks through to your website. If they see your ad and do not click through then you do not pay.

Calculate the benefit

You should also understand how to calculate the programs effect on your budget. This is something you cans tart doing once you get up and running.

Track effectiveness

Most programs offer you some way to track the effectiveness. Yu will want to stay on top of this so you can make sure that you are not wasting money.

Be precise

Make sure you write good ads. Even though you do not pay for running the ad, but only when someone clicks on it, that does not mean you do not want people to click on it. That is the whole point and what you are wanting to happen.

Choose keywords wisely

You will choose your keywords to associate with your ad. You need to do plenty of research and make sure you are choosing the right keywords.

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